You have a couple basic options when it comes to creating the main page of your website.

1. You could make the main opening page (home page) of your website a big sales letter along with a strong, catchy head line at the very top of your page.

2. You could start out without trying to sell anything to your readers. Often times, readers become on-guard and cautious when they see that someone is trying to sell them something. (more…)